Monday 11 May 2015
Sunday 10 May 2015
EVALUATION question 2
How effective is the combination of your main product and ancillary texts?
The specific elements that I used across the 3 different tasks was the costume, throughout the tasks I the artist who was included throughout was wearing a suit and the imagery was in grey scale to throughout.
For example on the music advertisement and on the digipack the artist is standing smoking a cigarette from different angles and isn't looking at the camera, in comparison to the music video when there was lip syncing the artist looked directly ahead at the camera however he was in the same apparel as he was in the digipack and advertisement.
This is why i used a minimalistic and grey scale feel to my own MMA and Digipack, so that it matches the rest of the MMA's and the Digipacks within the genre for example as shown in this example the key colours are black and shades of grey, this gives a very basic, minimalistic and dark feel to the cover. This is carried across all of my 3 products to show a direct link between all 3.
I also used a shadowing effect across my products to give more contrast between the light and the dark bringing out the light sections more towards the viewers eyes within the foreground. i had a difficult time creating this equally across my products as the different lighting within the images meant that i needed different settings for a similar effect changing brightness, saturation and shadowing influence within the pictures in order to get the light/shadow balance correct throughout.
However contradictory throughout the 3 products that was in comparison to the Digipack and the MMA the music video did not have greyscaleing, the reason behind this is that during a music video the audience requires colour to keep interested as the focus is on the features of the artist and the grey-scale would appear as boring, this is why I used this contradictory.
The specific elements that I used across the 3 different tasks was the costume, throughout the tasks I the artist who was included throughout was wearing a suit and the imagery was in grey scale to throughout.
For example on the music advertisement and on the digipack the artist is standing smoking a cigarette from different angles and isn't looking at the camera, in comparison to the music video when there was lip syncing the artist looked directly ahead at the camera however he was in the same apparel as he was in the digipack and advertisement.
This is why i used a minimalistic and grey scale feel to my own MMA and Digipack, so that it matches the rest of the MMA's and the Digipacks within the genre for example as shown in this example the key colours are black and shades of grey, this gives a very basic, minimalistic and dark feel to the cover. This is carried across all of my 3 products to show a direct link between all 3.
I also used a shadowing effect across my products to give more contrast between the light and the dark bringing out the light sections more towards the viewers eyes within the foreground. i had a difficult time creating this equally across my products as the different lighting within the images meant that i needed different settings for a similar effect changing brightness, saturation and shadowing influence within the pictures in order to get the light/shadow balance correct throughout.
However contradictory throughout the 3 products that was in comparison to the Digipack and the MMA the music video did not have greyscaleing, the reason behind this is that during a music video the audience requires colour to keep interested as the focus is on the features of the artist and the grey-scale would appear as boring, this is why I used this contradictory.
Monday 4 May 2015
Thursday 16 April 2015
Section 1A - Digital Technology
When considering your use of Digital Technology, how have your skills have progressed and how have they helped you in your productions?
Provide an answer to the above question.
Your answer could be in the form of an essay BUT, equally, it could be in the form of a mind map, notes or other visual aid. The choice is yours.
The important thing to think about is what skills did you have in relation to digital technology at the start of Year 12 and what skills do you have now? How have these developed through the work you have done?
Things to think about....
Digital technologies have a had a massive influence on media production over the last few years and since you started in Year 12 you have learned a massive amount about how to use them and what the benefits are of using them. They in turn have had a massive impact on the quality of your finished products.
You could start by producing a list of digital technologies that you have used.
Start with internet based applications which have allowed you to access content created by others or to create your own content - these are Web 2.0. Blogger, Prezi, Youtube, Facebook, Survey Monkey, etc.
What about equipment you have used? iPads, camcorders (name and model), DSLRs (name and model)..
What about software? iMovie, Adobe Premiere Pro, Adobe Photoshop CS6, any others?
Adobe Premiere-Pro in comparison to I Movie – Had zero experience at the beginning and have now moved from basic editing to more complex editing, effects, transitions, sound manipulation. Quick to upload so something can be filmed, uploaded and edited in a matter of minutes. Be specific – What specific techniques did you use and where? How have your skills developed in the use of APP?
Social Networking Sites – Allow you to communicate with a far wider network of people than other websites. You could have used this to gather audience research, upload your video and ask for feedback etc.. Be specific – Give an example of something you did using facbook etc.
You Tube – Allows you to communicate with a far wider network of people than other websites. Allowed you to research existing opening sequences and music videos. You uploaded your opening sequences and used the feedback / comments that people posted to help you improve when it came to your A2 productions etc.. Enabled you to post your own video to a massive audience. Be specific – Give example of real video you looked at, real comment you got etc..
Digital Cameras – Never used before. Struggled initially with holding steady shots, framing etc.. But they allow instant playback, LCD screen, small, portable (in comparison to larger older bulkier cameras) etc. Allowed you to film in small spaces, to easily travel to film, to film something and view it straight away to check if was ok. Now can easily film a variety of shot types.
Photoshop (you used to use Word and Powerpoint etc) – Photoshop allows manipulation of images, effects, colours, cropping, layering images and words. Be specific – What did you do on Photoshop?
Other technologies you could mention include : Glogster, Blogging, Prezi, Internet
Conclusion: Digital Technology has enabled you (a consumer of media) to become a producer that can not only make a higher quality media product, but edit it and distribute it to a wide audience..
Remember that the examiner won't check what you say you have done and they won't have your coursework to check this against either.
To get A and B grades
To get the higher grades on this question, you need to ensure you are not just DESCRIBING how your skills developed. Instead you need to focus on the EVALUATE part. To EVALUATE you could comment on any of the following throughout your work:
• HOW important digital technology was
• WHY was digital technology important
• WHAT EFFECT did digital technology have on your final work
• WHAT would you NOT have been able to do without digital technology?
• HOW did digital technology benefit you?
Sunday 22 February 2015
Planning: Lighting
The lighting in the filming will be very important, because of the up beat feel to the song but with the depressive lyrics the lighting will be extremely important to show it, therefore the way that the lighting shall be used will be as follows.
in the centre of the focus the lighting will be bright to show the upbeat tempo and to make the video intriguing, however it will fade out to a darker light towards the outside of the frame. this will draw the focus deeper into the for ground in order to grasp the user attention.
in the centre of the focus the lighting will be bright to show the upbeat tempo and to make the video intriguing, however it will fade out to a darker light towards the outside of the frame. this will draw the focus deeper into the for ground in order to grasp the user attention.
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